STORE2STORE DISCUSSIONS
ICBA Store2Store Discussions provide a forum where store leadership can discuss important topics, pressing issues, and identify opportunities for collaborative solutions. Discussions build on the constant flow of ideas and encourage open conversation. Everyone benefits from sharing their experiences and knowledge.
Store2Store Discussions occur both formally and informally. Organized discussions occur via Zoom calls and each year at the ICBA Conference. They are grouped by store size, common interests, and common challenges to ensure the ideas discussed are relevant and actionable. Throughout the year, ICBA also hosts small informal gatherings at industry events for Member Stores to connect.
Our next STORE2STORE DISCUSSIONS are taking place in November 2024.
If you are an ICBA Member Store, check that you are logged in so you can view the link to register in upcoming event postings below.
STORE2STORE CALL RECAPS
Download recaps of past Store2Store calls to catch up anything you may have missed.
November 2023
June 2023
November 2022
June 2022
October 2020 (Recap of all calls - Store2Store, Buyer2Buyer, Marketer2Marketer, & POS)
April 29 & 30, 2020
April 1 & 2, 2020
BUYER2BUYER DISCUSSIONS
Our Buyer2Buyer discussions are interactive, open discussions that give Buyers the opportunity to exchange ideas, discuss top issues and trends of the day, and solve common challenges.
Buyer2Buyer calls take place each fall and summer and complement the valuable “Smartest Thing” networking sessions that take place in-person at the ICBA Conference. Calls are scheduled by product category or store demographics to ensure the ideas discussed are relevant and actionable.
Our next BUYER2BUYER NETWORKING CALLS are taking place at the ICBA Conference, February 2026 in Jacksonville.
View upcoming events including Networking Discussions at the link for ICBA Members below; Member Stores, check that you are logged in so you can view and register
BUYER2BUYER CALL RECAPS
Check out the recordings of the latest Buyer2Buyer Networking calls and all calls from the most recent two ICBA Networking cycles; the most recent was NOV 2025. The video showcase collection is linked below; Members, when you are logged in, you will see the necessary password!
2025 Networking Call Recordings on Vimeo
THE SMARTEST THING
The Smartest Thing, as part of the Buyer2Buyer programming, gathers campus store professionals for collaborative discussions at the annual ICBA Conference. During the Smartest Thing session, participants reflect on the past year, sharing what worked and what didn't. Buyers have the opportunity to learn from one another and even crowdsource solutions to their current problems. At the end of the session, participants discuss what they're planning to try next. Each participant then writes down the "Smartest Thing" they heard that day to share with the rest of the group and to take back to their store.
MARKETER2MARKETER DISCUSSIONS
ICBA Marketer2Marketer Discussions are an opportunity for those leading in-store and digital marketing efforts to connect and share ideas. Marketer2Marketer networking calls in the fall and spring complement the valuable “Smartest Thing” networking sessions that take place each year in-person at the ICBA Conference.
Our next MARKETER2MARKETER DISCUSSION will take place in November 2024
Members, join us for events, including upcoming Marketer2Marketer Networking Discussions! ICBA Member Stores, check that you are logged in so you can view and register.
MARKETER2MARKETER CALL RECAPS
Download written recaps of any calls you may have missed. Note that the Marketer2Marketer calls are summarized along with the Buyer2Buyer, Store2Store, & POS calls, so scroll through the below PDFs to find the Marketer2Marketer summaries. Many of the others calls also touch on aspects of marketing, and may be worth reviewing as well.
THE SMARTEST THING
The Smartest Thing, as part of the Buyer2Buyer programming, gathers campus store professionals for collaborative discussions at the annual ICBA Conference. During the Smartest Thing session, participants reflect on the past year, sharing what worked and what didn't. Buyers have the opportunity to learn from one another and even crowdsource solutions to their current problems. At the end of the session, participants discuss what they're planning to try next. Each participant then writes down the "Smartest Thing" they heard that day to share with the rest of the group and to take back to their store.
